How to Build an IDEAL Campaign Workplace – So You Can Win with Integrity

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We are just two weeks out from Election Day, and campaigns everywhere are in the final stages of getting out the vote.  It’s an intense time for campaign managers and their staff, who are working almost around the clock to bring their candidate successfully across the finish line.

How these last couple weeks play out could depend a lot on campaign equity, and how much a campaign values and supports the people they hired months ago to carry them to victory. On those campaigns where leadership has focused from the start on building a strong and inclusive culture — and aligning their workplace practices with the values they are fighting for on the trail — that final push can be a time of solidarity and dedication. But where leaders have enabled or ignored a toxic work culture, or simply neglected to establish the basic operational practices necessary to a functioning workplace, the strain of going all out to win can be a breaking point.

This is what we have learned in our work this cycle advising political campaigns and advocacy organizations: a commitment to campaign equity is a critical component of a winning strategy. Hiring and empowering a diverse staff can generate more innovative tactics and better advice on reaching all voters. Ensuring equity in your pay and practices can simplify your operation and increase staff dedication. An inclusive culture sustains the people power you will need to carry you through the constant challenges of a campaign environment.

But even more importantly, these approaches can help you win with integrity. If you are a progressive candidate, or a leader on a progressive campaign, it is not enough to fight for good policies and to champion racial and gender justice in public. You also need to make sure your own house is in order, and that you have the policies and practices that ensure the safety of your staff and volunteers and promote equity and inclusion in all your in-person and remote workspaces.

We put all of these ideas together in a #CampaignEquity Handbook. This resource for campaign professionals includes strategy checklists, sample policies and plenty of links to the research and experience that backs them up as best practices. It includes advice on building a harassment-free workplace, staffed by great hires and sustained by fair pay and a safe and inclusive culture.

Working IDEAL Campaign Equity Toolkit checklist excerpt

Checklist excerpt from the #CampaignEquity toolkit. Click on image to learn more.

When campaign leadership comes together after Election Day to understand what worked and what didn’t – the factors that carried them to victory and should inform their transition plans – we hope this can inform those conversations.  And as the next cycle begins, we believe this will be an essential resource.

Campaigns are workplaces too. Let’s put an end to the myth that overwork and toxic work environments just go with the territory and that diversity, equity and inclusion are just the extras you hope to get to at some point. Investing in #CampaignEquity can increase your chances of winning, and of doing it based on the values that brought you to this work in the first place.

DOWNLOAD THE TOOLKIT (PDF)


Working IDEAL provides trusted and innovative advice on inclusive workplaces, diverse talent, and fair pay. Contact us to learn more about the services we offer.

Authors: Pam Coukos and Peach Soltis

10 Ways to Foster an Inclusive Workplace Culture

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Many employers understand the importance of assessing their workplace culture and the need to promote inclusion. An inclusive workplace culture offers benefits to both employers and employees by fostering engagement, productivity, retention, and innovation. In an inclusive workplace, all employees are treated with respect and have an opportunity to contribute. An inclusive workplace accepts and values individual differences in race, ethnicity, religion, national origin, sex, gender identity or expression, sexual orientation, age, and disability. 

By contrast, exclusion in the workplace leaves workers feeling marginalized and devalued. Disrespectful behavior that goes unchecked can lead to a toxic environment, particularly when workers do not have sufficient options to report, address, and resolve workplace problems. This dysfunction in the workplace may cause talented employees to leave the organization. Exclusion can take many forms. Some employers fail to convey a commitment to organizational values. Employers may fail to set clear expectations about appropriate conduct. Gaps in policies, benefits, technology, and training can exacerbate internal problems. Employers may be unaware of problems with the workplace culture because they fail to seek feedback. 

To avoid these problems, employers can take concrete steps to promote inclusivity in meaningful ways. 

  1. Lead from the top. Leaders must visibly model respectful behavior and practice organizational values. Managers should promote inclusion at all levels and across all departments.
  2. Put clear expectations in writing. Employers can establish a code of conduct and recommit to organizational values. The strategic plan should promote inclusion, and the employer should periodically evaluate progress toward meeting stated goals. Job descriptions and performance evaluations can address responsibilities to promote diversity, equity, and inclusion. 
  3. Seek input and value contributions from diverse talent. The organization must go beyond simply ensuring that it employs a diverse workforce. Everyone should have a seat at the table. Seeking out diverse perspectives helps to amplify marginalized voices. Working groups and teams should include a diverse cross-section of the workforce. 
  4. Assess the culture regularly, accept critical feedback, and take action to address concerns. Anonymous surveys, focus groups, and informal discussions can help to identify concerns about the workplace climate and potential solutions. Employers should ensure that a diverse cross-section of the workforce is involved in identifying problems and implementing responses. Inclusion should be a regular focus of discussion.
  5. Ensure that employees have accessible options to report, address, and resolve workplace problems. Managers may not be aware of problems that go unreported. Employees must have trusted and effective channels to report concerns.
  6. Ensure accountability. Employers must act quickly to address problems at all levels within the workplace.
  7. Update policies to use inclusive language and make the workplace more welcoming. For example, employers should review benefits policies to ensure equity for LGBTQ+ employees and offer opportunities for employees to provide the pronouns they use. 
  8. Build a culture of accessibility for applicants and employees with disabilities. Employees with disabilities should have access to any needed technology or other accommodations, but don’t wait to be asked. Make accessibility a regular part of planning for meetings, events and activities, and standard workplace practices.  
  9. Foster inclusivity in informal situations. Workers may feel excluded when it comes to social situations at the lunch table, at happy hours, or even in casual conversations. Employers can seek to disrupt office cliques through team building opportunities.
  10. Offer training that provides tools and skills to address problematic behavior. Employers should move away from compliance-focused training to ongoing and regular education that equips workers with the knowledge and skills to take action. For example, bystander intervention training can equip workers with methods to act as an ally in support of a colleague who faces harassment or bullying.

By taking concrete steps to promote an inclusive workplace culture, employers can build a stronger workforce.

Working IDEAL provides trusted and innovative advice on inclusive workplaces, diverse talent, and fair pay. Contact us to learn more about the services we offer.

Author: Sarah Crawford

Support the Call to Dismantle Systemic Racism

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By Pamela Coukos

Here at Working IDEAL, our work is national but our home is Washington, DC. We support the thousands who are gathering in the streets of DC and across the nation to demand justice that is long overdue. The government must respect the rule of law and the right of all to freely assemble and be heard.

Our mission is to help organizations build more diverse, inclusive and equitable workplaces. That requires changing the workplace culture, by addressing the structures and practices that can enable privilege and perpetuate racism and injustice.

We support the call to dismantle systemic racism in our police departments, our workplaces, and our national culture. We recommit to the work of transforming systems and practices to ensure equity and justice for all.

COVID-19 Resources for Employers and Employees

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By Sarah Crawford

Working IDEAL has compiled a resource guide for employers and employees regarding implications of the coronavirus for the workplace. This guide provides links to resources offered by federal agencies (included resources in Spanish), state and local governments, and public interest organizations that explain legal obligations and best practices for employers and legal rights and benefits for workers. 

Recent legislation provides relief for employers and employees. The CARES Act provides enhanced unemployment benefits for workers and forgivable loans to small business owners to continue to pay employees and cover certain costs under the Paycheck Protection Program. The Families First Coronavirus Response Act expands workers’ rights to paid sick leave and paid family and medical leave. 

The Center for Disease Control released guidance for employers to prevent the spread of the virus. The guidance encourages employers to actively encourage sick employees to stay home, identify where and how workers might be exposed to COVID-19 at work, separate sick employees, educate employees about how they can reduce the spread of COVID-19, identify a workplace coordinator, implement flexible sick leave policies and practices, assess essential functions, determine how to operate if absenteeism spikes, consider establishing policies and practices for social distancing, etc.

The Department of Labor has released guidance relating to workplace safety, expanded sick leave and family and medical leave rights, unemployment benefits, etc.

The EEOC has provided updated technical assistance, including a pre-recorded webinar, that addresses the Americans with Disabilities Act and what information employers may request from employees who call in sick, when employers may take employees’ temperature, whether employers may require employees to stay home if they have symptoms, and whether employers may require doctors’ notes certifying fitness for duty upon employees’ return to work. 

In addition to reviewing these federal resources, employers and employers should review applicable state and local legislation and programs regarding unemployment benefits, paid sick leave, workers’ compensation, teleworking, identifying “essential” workers, etc.